Doing what you don't know . . .

The question was asked the other day - did you have any experience or background in the field that you started your business in?

Here was my answer:

I was 26 years old when we started TodaysMama and I had no experience in publishing and technology. My background was primarily in sales and I had been home for 2 years with my first child. My children were 2 months old and 22 months old when it all began. Inexperience was not intimidating - the entire process of starting a business is to me one of the most exciting prospects in the world. In starting a business one gets to bring into existence something that never existed before, whether it's a product, a service, an organization etc. I've had to learn a lot as we've grown - publishing, web development, franchising, licensing, funding/financing, management, and strategy. Often my friends overhear me on a phone call or explaining to them what I do - and they say it sounds overwhelming like there is too much to know. The great thing is that all the knowledge builds on each other if growth is managed. You don't have to know it all at once - and the key to loving it and feeling like you can navigate the waters is the good people along the way who share their expertise and refer you to good people who are willing to help. A solid network is in my mind the cornerstone to most successful startups.

Comments

[JoAnna]

And talent, and passion, and energy, and desire, and dedication... That's what we, as your friends, look at and think- "whoa, where does she get that?!"

[PinkPowerSuit]

Checking out your blog, here, Rachael, I think we have more in common than I assumed at first glance! You're some cool peeps! (Not that I didn't already think that...)